Missing Brand Logos in Brand Integrations

Summary

Some brands currently displayed in the Brand Integrations page are missing logos (e.g., Blanco, Blaze/BlazeGrills). These brands exist in our API but are not fully published/live integrations yet.

We want to enable showing these brands (with logos) earlier for visibility and SEO purposes, even before full integration rollout.

Context

• The website pulls brand data directly from the API.

• Some integrations are tied to ongoing projects and won’t be fully live for ~1–2 months.

• Currently, logos are missing or not displayed for these brands.

• From a business and marketing standpoint, displaying these brands earlier:

  • Improves SEO (brand-level discovery)

  • Increases perceived coverage (important for conversion)

  • Captures inbound interest from users searching for specific manufacturers

Request

1. Allow uploading / displaying logos for brands that are not fully live yet

   • Even if integration is incomplete

   • As long as the brand exists in the system/API

2. Establish this as the default behavior moving forward

   • Whenever a new brand is added:

     • It should appear on the website immediately

     • Logo should be uploaded/displayed as soon as available

     • No need to wait for full integration completion

Examples

• Blanco

• BlazeGrills

(Brands visible but currently missing logos in Brand Integrations UI)

Expected Outcome

• All brands in the system are visible on the website

• No “blank” or missing logo states

• Website reflects full ecosystem coverage as early as possible

• Improves:

  • SEO footprint

  • Perceived scale (300+ brands credibility)

  • Conversion from brand-driven searches